Diagnostic
Review your brand against your business. See what's hiding your value and what to fix first.
What a Diagnostic is
Marketing and social haven't fixed it, and clients still say "I didn't know you did that."
The Diagnostic checks whether your brand is part of the reason. It compares your brand with the business you run today and lists what's holding you back, biggest problems first. Then you choose: act on it yourself, or continue into brand alignment.
Who this is for
You suspect your brand is part of the problem, but you're not sure where to start. Maybe a merger, a lost client, or "I didn't know you did that" one time too many has you asking.
Overview
What's included
How a Diagnostic works
Kickoff
You share your background, current brand materials, and goals.
Assessment
Every place clients see your brand is checked against how your business works today.
Findings and recommendations
You get a PDF report with the biggest problems first, each with a recommended fix.
Review call
Walk through the report together, ask your questions, and agree on next steps.
What the Diagnostic provides
Talk it through
Start with a conversation about your business, your goals, and what has changed. Your concerns come first.
Get an outside view
See your brand the way a new client does, with every finding explained in plain words.
Know what to do first
The biggest problems come first, so your time and budget go where they matter most.
Get advice that fits
Choose whether to act on the findings yourself or continue into brand alignment. If you continue, the Diagnostic fee is credited.
“With TGMD, we refined our message and now our brand speaks for itself. Clients and competitors notice us.”
—
Steve Zahnd
Owner, Zahnd Team Real Estate Advisors