The Story You Tell

Written by

Tanner Garniss-Marsh, RGD

It’s not how you say it, it’s what you have to say. Because no matter how you say it, if what you have to say isn’t interesting, nobody will stop to listen.

A lot like branding; if the story you’re telling isn’t interesting, no matter how beautiful the design is, nobody will stick around to discover the value you offer.

Tanner Garniss-Marsh, RGD

Brand Strategist & Designer

Tanner Garniss-Marsh, RGD is the founder of TGMD, a brand alignment studio based in Elora, Ontario. With nearly a decade of experience working with businesses of all sizes, he now focuses on a single problem: helping established businesses close the gap between who they've become and how they present themselves to the world.

The Story You Tell

Table of Contents

Thinking

When your brand stops telling the truth about your business

Brand Drift: Why Your Business Has Outgrown Its Brand

Building Brands That Truly Connect

4 Steps to Enhancing a Real Estate Team’s Brand for Sustained Success

The Role of AI in Enhancing the Design Process

Start a Conversation

The Story You Tell

Table of Contents

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Thinking

When your brand stops telling the truth about your business

Brand Drift: Why Your Business Has Outgrown Its Brand

Building Brands That Truly Connect

4 Steps to Enhancing a Real Estate Team’s Brand for Sustained Success

The Role of AI in Enhancing the Design Process

Start a Conversation