Perceptions and Communication

Branding and marketing shouldn't be overwhelming, even with a packed schedule.

Remember, both are essentially about how your business is perceived.

Focus on clearly articulating the problem your customers face and how you help solve it.

Get this right, and the rest will follow.

It's as simple as that.

Tanner Garniss-Marsh, RGD, is a brand strategist and designer working with business owners to bring their envisioned brand to life with strategic and practical solutions.

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