Micro Market

Table of Contents

Forget mass market, we’d be better off focusing on micro markets.

Because we’re not after the anonymous masses, we’re after the few who care to listen. The ones we can help the most. What are their wants, needs, and desires? They’re the ones we can make an impact for.

By getting granular in our focus, we can get specific in our messaging and begin to tell a story that actually matters to the people who need to hear it. Everything else is just noise.

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Insight

Keep It Simple and Scalable

April 15, 2023
Insight

Understanding Your Customer's Needs

September 30, 2023
Insight

Brand Simplicity

May 4, 2024
Insight

Stop Convincing Start Conveying

September 17, 2022

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