Your Audience Isn't Listening

Table of Contents

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You want people to buy what you sell.

So you try talking to as many people as you can.

You don't check if their interested, you just tell them what you offer and hope they buy.

Here's the thing, if you don't understand what your audience wants, you can't effectively sell them what they need.

Instead of talking to everyone, focus on the audience you want to reach, understand what they want, and show them how what you offer fulfills their needs.

Do that and marketing takes care of itself.

Continue reading

Insight

Saying Just Enough

September 14, 2024
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Keep It Simple and Scalable

April 15, 2023
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Perceptions and Communication

April 6, 2024
Insight

Information Overload

April 29, 2023

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